P&G's Kimberly Doebereiner Takes On "Disruption and Shifts in Advertising and Media"

September 12, 2018
11:30 AM to 1:30 PM
 Add to Calendar

Radisson Hotel Cincinnati Riverfront
668 West Fifth Street
Covington , KY 41011
https://www.radisson.com/covington-hotel-ky-41011/kycoving/area/map
 Directions

 

As we all know, unrelenting shifts in technology and consumer behavior are creating major disruption in advertising and media. No surprise, then, that P&G is working with internal brand managers and outside agencies to figure out just how advertising may look in the years ahead. Overseen by Marc Pritchard, Chief Brand Officer at P&G, the Brand Building Integrated Communication (BBIC) team is at the forefront of this extensive initiative.

As the Director of the BBIC, Kimberly currently works on Tide, Bounty, and Charmin helping to define each brand's campaign, strengthen brand equity and asset use, and deliver business building advertising. In leading the charge to define the future of advertising, she is part of P&G’s global "Digital Joint Venture" team that is working with Google, Facebook, Twitter and others. Kimberly also recently took over P&G leadership of the new Fabric Care Agency, which is a partnership across WPP, Publicis and Omnicom. 

Join us for this fascinating look to the Future of Advertising as Kimberly shares insights, visions and revelations you just won't get anywhere else! And do plan to have your Questions ready -- because she has agreed to stay for a Question and Answer opportunity following her talk.

Claim your seats early while Tables for Ten (upfront seating) are still available!

Register Now!

Tickets

$29.00 Member - Ad 2 Cincinnati or AAF Cincinnati

$39.00 Non-members or Guests of Members

$25.00 Full-time Students (with student I.D.)

$375.00 Table for Ten (with Upfront Seating)